There are two main reasons for using offshore talent:

Reason 1: Do More - Build a Bigger, Better Business

Could you provide better service, close more deals, explore more opportunities… if only you had some extra resources?

For example:
• Are you bogged down in paperwork and bookkeeping instead of thinking about your business?
• Do you have staff working in front of a computer instead of being in front of prospects and clients?
• Is your customer and prospect database properly and constantly updated?
• Could you introduce a new service to your clients (and increase revenue)?
• Do customer and prospect calls and emails sometimes go to voicemail, or sit in an inbox unanswered?
• Does your monthly newsletter only go out 3 times a year?
• Is your web site up to date? What about your blog?
• When was the last time you updated your brochures?
• Is a new market opportunity itching the back of your mind – but you just can’t get to it?

Reason 2: Competitive Advantage – Build a Lean & Fit Machine

If you can deliver the SAME service for LESS then you have a competitive advantage in the market. If your business makes a fatter margin then your competitor – you have an advantage. Why?

Because more profits mean more choice.

You can either:

Maintain your margin and return value to shareholders
(lowering your cost of capital or improving your lifestyle)

OR

Reduce your prices, squeeze your competitors and increase marketshare

OR

Invest in new business opportunities and grow the empire

Flat Planet thinks about 20% of all businesses already use some sort of offshore resource – chances are your competitors are already doing it.

The lower your margin, the less competitive you are and the more you struggle.

Increase your margin and choices open up.